QR Code
Technology
(QUICK
RESPONSE CODE)
Hey,
welcome back to our blog. It’s been a few weeks since our last input. We hope
everyone is doing well. Everyone has heard of QR codes, everyone has seen them
in restaurants and quite possibly everyone has even had their own during the
Covid-19 pandemic. Let’s take a deeper look at where QR codes come from and why
they are useful. A quick response (QR) code is a kind of barcode that a digital
device can read easily and that encodes data as a series of pixels in a grid of
squares. In marketing and advertising initiatives, QR codes are widely used to
track information about products in a supply chain.
You
don’t understand something unless you can explain it to your grandmother!
(Albert
Einstein)
Understanding
QR Codes:
In the
1990s, QR codes were created to offer more information than a typical barcode.
They were developed by Denso Wave, a Toyota subsidiary, to track cars as they
were being manufactured. QR codes may be read digitally by devices like mobile
phones, unlike barcodes, which need a beam of light to bounce off the parallel
lines.
A piece
of specialized software is used to scan QR codes, which are made up of black
squares organized in a grid (or matrix) on a white background. The programme
can extract data from the patterns found in the matrix. These codes can handle
four different data types: alphabetic, numeric, binary, and kanji, and can
store more data than regular barcodes.
In
cryptocurrency systems like displaying, one's Bitcoin address, QR codes are
being used to facilitate digital payments. Additionally, QR codes are
increasingly being utilized to send site addresses to mobile devices.
Brief
History of QR Codes:
Know
that we understand QR codes, let’s look at a brief history of QR codes and
where they came from. The usage of technology lessens people's labour-intensive
tasks. It serves a particular purpose, much as the invention of QR codes. The
Japanese economy entered a period of rapid development in the beginning of the
1960s. Supermarkets and convenience stores are thriving at this time and are
selling a variety of goods, from food to clothing. The usage of cash registers
was introduced to meet the need for checkout counters. Cashiers working at
checkout counters get carpal tunnel syndrome and endure wrist numbness because
of manually entering transactions and taking payments. The Point of Sale
(POS) system was created as a remedy for the issue and included the usage of
barcodes. Over time, developers became aware of the issue barcodes continue to
hold. The 20 alphanumeric character restriction was insufficient for storing
product information, and the way a barcode is scanned causes scan failures. A
new kind of barcode that could contain more data and could be scanned in any
scanner orientation was created by Denso Wave as a result. As a result, the
proliferation of QR codes, which were introduced in 1994 and continue to be
used today, has changed the course of history.
Types of
QR Codes:
There
are two types of QR Codes: Static and Dynamic
STATIC
QR CODES:
Static QR codes are cost-free and always present. Since this kind of QR code cannot be altered, the information it contains cannot be altered. Links to social networking sites like Facebook, Instagram, YouTube, and Pinterest as well as email addresses, URLs, SMS, and WIFI passwords can all be linked using this method. Static QR codes have the following three characteristics:
- It is a single-use QR code.
- There is a limit to how much data can be kept.
- The likelihood of compromising the QR code's quality increases if you generate a static QR code with more data.
- Use of it is free.
This
type of QR code can be seen on advertisements, posters, or someone’s business
card. They typically do not hold any personal or private data and will redirect
to a website or email address of the creators choosing.
DYNAMIC
QR CODES:
Dynamic
QR codes are those that can store extra data even after being printed on paper
and can have their content changed. This QR code type gives users better access
to real-time scan monitoring and scan locations. The following characteristics
of dynamic QR codes include, but are not limited to:
- Even after your QR code has been printed or used, you can still change it and add or remove URLs because it uses a quick dynamic URL to store information online.
- Users
can view their QR analytics data because the QR code scans are trackable. QR
code password protection and email notification features integrated with Google
Analytics
- For
QR codes, Google Tag Manager has an expiry function.
This type of QR code can be found on
sporting event tickets, personal health records during the Covid-19 pandemic,
Calgary transit ticket system, and even scan to pay on the Tim Hortons app, if
you use it.
URL QR
Codes:
Websites,
printed materials like brochures, flyers, and catalogues, business cards,
instruction, and storefront windows are all places where QR codes are used.
Here are the 6 steps for creating a URL QR code:
- Visit
QRTIGER, the top online generator of QR codes.
- Select
"URL" from the menu's categories.
- In
the space provided below, enter the link you want to create.
- Select
dynamic QR Code
- Choose a set of patterns, eyes, and colors for your QR code, then add your logo to give it personality.
- Download your QR code and run a test to determine if it functions properly or not.
QR Use
Cases:
QR
technology have had quite the resurgence especially in recent years. There is
almost an infinite amount of uses for them in modern day scenarios and they are
incredibly practical as you can either present them or scan them using the
built-in features of your smart phone. Here in the city QR codes are prevalent
in an array of activities regarding everyday life. Trains, busses, and subways
have started uses QR codes opposed for tickets and data, a quick scan gives
anyone trying to commute a way of accessing or getting information on the given
services. Public events such as concerts, sports games and more have utilized
them as well for a similar purpose, they allow the workers of the events to
instantaneously get your ticket information after an initial scan of your code,
allowing for quick entry at the gates. Restaurants also utilize QR technology
to allow quick, effortless access to their menus without having to present a
physical piece of paper to the consumer. These are just a few of the use cases
for QR codes and the possibilities surrounding them just continue to present
themselves.
Pros of
QR technology:
SIZE
-
Typically, QR-Codes are relatively tiny in size. They won't take up much room
on your product, booklet, banner advertisement, or wherever else you decide to utilize
them.
SIMPLICITY
- Our
smartphone camera can read QR-Codes; therefore, a specific gadget is not needed
to decipher the information.
STORAGE
- A
significant quantity of data may be stored in a QR-Code. Typically, they can
hold up to 4296 characters or 7089 numbers. Data in the form of images, videos,
URLs, etc. can be stored by them.
COVID
QR:
During
the year 2019, the global pandemic dubbed as the Corona virus was felt around
the world and made everyday life drastically different. This is where the
resurgence of QR technology and the presence of the codes became much more
apparent. Firstly, with everyone having to get a vaccine to enjoy usual
everyday activities, QR technology made presenting proof of your vaccination
simple. Official Alberta-issued COVID-19 vaccination records were accessible
through a QR code. When travelling abroad or within Canada, QR immunization
documentation met the Canadian criteria and was able to be utilized for those
purposes.
QRs
don’t have to be in physical form, you can save it to your phone or print your
record out if you’d like. This factor was crucial as contactless interactions
were tremendously encouraged since multiple hands touching a physical copy
could cause the spread of the disease. With, as aforementioned; dining out,
public events, commuting and more utilized QR codes to help halt the
transmission of COVID-19.
In
November of 2021, Alberta residents needed to show proof of vaccine to enter a
restaurant, gym or any indoor venue like a movie or arena. Everyone who had the
covid-19 vaccine was given a personal QR code, that shop or venue workers could
scan to prove legitimacy. Around 80% of the population of Alberta had at least
one shot and were eligible for a QR code that could be downloaded onto their
phone or printed onto a piece of paper.
Not long
after, and still today, most restaurants were not giving out paper menus to
customers. They had a sticker of a QR code on the table that patrons could scan
to pull a menu up on their phone. This was used to stop the transmission of the
disease. It is still used today in some locations, or they offer both a paper
menu, and a QR code menu that you can decide from.
An
example of a personal health record in a QR code
It will
be interesting to see what the future has in store for QR codes. They can only
hold a certain amount of data, so have we reached the limit that we can take
them? One thing is for sure, is that they aren’t going away any time soon. They
have become an easy way to get information across without the need to type URL
links into browsers, to add contacts in phones or to access a website from an
advertisement.
This
might be our last blog input for a few weeks, we would love if you could share
or comment below and let us know what you think! Thanks for reading and have a
great day.
REFRENCES:
· "QR Code Readers for iPhone, Android, Blackberry and Windows Phone
7". 7 December
2010. Archived from the original on 25 August 2011.
· "QR Code.com".
Denso-Wave. 6 November 2003. Archived from the original on 15 September 2012. Retrieved 23 April 2009.
· "Embedding Secret Data in QR Code". Retrieved 29 October 2018.
· "QR Code Standardization". QR Code.com. Denso-Wave. Archived from the original on 10 May 2016. Retrieved 23 May 2016.
· "Behind Every Smart Product is Smart Packaging | Future Food
Asia". futurefoodasia.com.
Retrieved 24 June 2020.
· Alberta Covid Records. [Online].
Available: https://covidrecords.alberta.ca/home.[Accessed: 29-Nov-2022].
· “QR codes - working, usage, Pros
& Cons: SecurePass,” Contactless Door Access Control System. [Online].
Available:
https://thesecurepass.com/blog/qr-code-working-usage#:~:text=Advantages%3A%2D&text=Easier%20to%20scan%3A%2D%20QR,7089%20digits%20or%204296%20characters.[Accessed: 29-Nov-2022].
· F. N. Media, “50 creative uses
of QR codes in Marketing & Communications,” takeflyte, 21-Jan-2021. [Online].
Available: https://www.takeflyte.com/blog/50-creative-uses-of-qr-codes.[Accessed: 29-Nov-2022].